While Cheerwine set the bar for cherry soda in the beginning of the 20th century, the drink has only become more widely known and available far more recently. Cream softened butter, shortening, and sugar until light and fluffy in a large mixing bowl. The companys main focus remains the expansion of Cheerwine from a Southern soda to a national product. Today, you can get those glass bottles (made with cane sugar) in specialty shops, while grocery stores are more likely to have the cans and plastic bottles. The cherry-flavored based soda has long been a hit in the Atlanta area, along the coast in the South as well as in Virginia. Like ginger ale, Cheerwine is named for its closeness in color to the alcoholic beverage. Now, we serve it in glass bottles at Beasley's, our fried chicken restaurant. In 1992, Cheerwine celebrated 75 years of success and produced a commemorative bottle. Or,head to the drink'swebsitefor pages upon pages of ideas, from sweet to savory to alcohol-based. share. There are a number of different types of Cheerwine cakes made around the South. Demand went up and we had no choice but to get our first delivery truck. Feast your eyes on these 10 over-the-top desserts served at Las Vegas restaurants, All aboard! You can find a varietyofCheerwineinspired food, drinks and unique crafts that are only available at the festival. His solution was Cheerwine, a cola with wild cherry flavoring. Diet Cheerwine: What's? Information About Diet Cheerwine We are so grateful to our large and loyal customer base in North Carolina, says Ritchie, who was raised in the business and joined it after college. Southern Kitchen Southerners take a lot of pride of almost any food and drink that originated below the Mason-Dixon. I just ordered it on Amazon. Cheerwine has a few fans in the White House. Cool completely. Off-Brand Drinks That Taste Better Than The Real Thing (Slideshow) We have real potential to be a national brand, says Ritchie, and thats our ultimate goal., Ritchie says Carolina Beverage is honored to be one of the oldest family-owned soda businesses in the United States. Cheerwine - North Carolina Soft Drink | The Charlotte Moms In 2006, the Cheerwine logo changed to include cherries for the first time since 1920. As of July 2021, Cheerwine's ingredients included carbonated water, high fructose corn syrup, caramel color, phosphoric acid, natural and artificial flavors, caffeine, citric acid, sodium benzoate (to protect flavor), and Red 40. All rights reserved. Shutterstock By Courtney Iseman / Updated: Feb. 3, 2023 4:32 pm EST The drink known as Cheerwine is a bit of a contradiction. Cheerwine: What newcomers need to know. - NC Eat & Play 5. A case of Cheerwine sold for 80. Cheerwine | Soda Pop Wiki | Fandom Cheerwine is slowly expanding its footprint, largely thanks to distribution agreements with PepsiCo, and eventually hopes to be available in all 50 states. Peeler founded the Carolina Beverage Corp. and Cheerwine Bottling Co. in 1917, and when he passed away in 1931, his son Clifford took over the company. Cheerwines original slogan, For health and pleasure, suggested that the nonalcoholic, burgundy beverage was a superior choice for health-conscious drinkers. Peeler named it "Cheerwine" because it was cheery the first slogan was"For health and pleasure,"Eater says and because it's the color of wine. What Does Cheerwine Taste Like? In 2018 we introduced the taglineUniquely Southernas a celebration of where we come from and our one-of-a-kind taste. Posted by 1 day ago . In 2009, it rebranded with a throwback-style logo based on its original design in an attempt to lure a younger demographic, and in 2011 it launched a "Miss Cheerwine" contest to appoint brand ambassadors to promote its products throughout the South. 2. Vroom Vroom! After all, Sprite and 7 Up tout their lemon-lime flavors as a selling point, but Mountain Dew is a lot more ambiguous. "Honestly, it's like asking someone to describe milk-milk tastes like milk; Cheerwine tastes like Cheerwine." Although glass bottles commemorating Cheerwine's 90th anniversary are filled with the original cane-sugar recipe, today, Cheerwine is made with corn sugar and sold in a variety of sizes. We also released the Centennial Can Series that included throwback graphics from the past 100 years. If you happen to come across any of these bottles on your travels, be sure to act like the locals and pair these fizzy sippers with the foods and cocktails with whichtheyre meant to be showcased. But that's where another contradiction comes in. While these name-brand sodas certainly have at place in the hearts of many a Southerner, there are other, hyper-local brands that are, dare we say, better. Cool Cats, Hits the Thirsty Spot, Its Goodand Good for you. The shows also let fans screen the concerts live if they pledged community service hours. While it does still contain some sugar though there is a zero sugar variety now, according to the brand's website Cheerwine also had the unique twist of getting sweetness from that cherry flavor, instead of just adding it to an already sugary soda. The unique flavor of Cheerwine comes from the addition of wild cherry juice to the soda. There was still a bit of tang in there, but the . The Story Behind the South's Favorite Cherry Flavored Soda - Cheerwine For the vast majority of its life, Cheerwine went largely unknown outside its region of origin; as Rogers notes, until recently, Cheerwine was all but impossible to find outside of a few Southern states. In the mid-aughts, however, the brand began to enjoy an uptick in sales. Today, Cheerwine is North Carolinas favorite drink to pair with BBQ, which the company refers to as a Southern handshake. Presidents Dwight D. Eisenhower and George H. W. Bush havesang the sodas praises while visiting North Carolina. When 12 packs of soda go on sale for $2.99 each and there's new flavors to try. Shopping Food & Drink I grew up on Cheerwine and just tried the new Cheerwine Ale. Why Cheerwine is North Carolina's favorite cherry soda - 10Best More recently, Cheerwine has turned its attention back to soda but still keeps experimenting. The first cans were unveiled in the 1960s, and Diet Cheerwine came into the picture in the 1970s, along with two-liter plastic bottles. After cracking it open, it did have that . But despite growing concern over sugars health effects (and the related emergence of controversial soda taxes), many Americans are unlikely to give up their beloved carbonated beverages until theyre pried from their cold, dead hands. Learn how your comment data is processed. What Does Cheerwine Taste Like - Meal Delivery Reviews Did you know that diet sodas have more caffeine than regular soda? That's a thirty per-cent increase! Line cupcake pans with liners and set aside. ), Despite concerns about a shrinking soda market thats leading big bottlers like Coca-Cola to focus their efforts on other products such as ready-to drink tea and coffee and flavored water, the company seems fairly confident about its future: Sales have continued to increase even as the [soft drink] category has been shrinking, and we do credit our fans for that, Harper says. When Mint-Colas parent company went bankrupt during the war, Peeler purchased his local branch and used it to found the Carolina Beverage Corporation. A postal worker reports getting boxes of Cheerwine to mail from Southerners who like to share the soda with family and friends in other parts of the country. Cheers! The drink itself has a deep reddish tone to it, like a slightly darker Cheerwine (if you've never had Cheerwine, you need it). The perforated cutout to convert the carton . 4. Cheerwine is a cherry flavored soda that was created in Salisbury, NC in 1917. Bred by members of the Cherokee Nation, this heirloom American squash gets sweeter in storage. Sugar had been rationed due to World War I, so Peeler used cherry flavoring to help sweeten his new soda, which he called Cheerwine: getting the 'cheer' because he deemed . The 00s marked a period of innovation for us. If you're worried about sugar, you can enjoy the same great flavor in their diet version. In 1953, Dwight Eisenhower became the first President known to enjoy a Cheerwine. 2023 www.southernkitchen.com. Sign up here and check out the Cheerwine Tastemakers Facebook group. Peeler was looking for a new flavor, along with a way to give his drink a sweet taste despite the fact that there was a sugar shortage and cane sugar was being rationed. Rumor has it, some soldiers claimed to have been able to vaguely make out a Cheerwine logo in metal on the hull of the USS Intrepid. But did you know the soda is also known as the "Nectar from North Carolina"? 2023 Atlas Obscura. Founded by Lewis D. Peeler in 1917, Cheerwine is a Piedmont-produced and distributed soda based in Salisbury, North Carolina. See. Going mainstream seems unlikely to disrupt its status as a beloved local favorite, though: As food writer Amy Rogers proclaims, Cheerwine drinkers are unwavering in their loyalty., Whitney Filloon is Eaters senior reporter.Editor: Daniela Galarza, The freshest news from the food world every day. Not coincidentally, all three sodas, as well as a number of other competitors including Mountain Dew, Barqs, and Big Red, were born in the South something writer Robert Moss attributes to various forces including the regions efforts to pull itself out of a post-Civil War economic slump and the pre-Prohibition rise of temperance. The company is owned by the Peeler family (still, how cool is that) and can be found in many Southern grocery stores. 15 Regional Sodas That Should Be Sold in Every State - Wide Open Country Cheerwine says there's a rumor that some soldiers claim they could even kind of make out the drink's logo on the hull of the USS Intrepid. Something went wrong. I received a sample of the Zero Sugar (which is fine, since it's my preference) in a 20-oz. The 2020 festival even went virtual to include live music, games, mini-contest giveaways and other activities fans could participate in from the comfort of home. Peeler bought into it, and it turns out the flavoring worked well to make the soda sweet and delicious without having to use as much as sugar. Come along for the ride! With a burgundy-red color and cheery disposition, the name "Cheerwine" simply made sense. Youll hear about good times barbecues, NASCAR trips, backyard parties, and other wonderful Cheerwine moments. Peeler set out on a mission to invent a soda that required less sugar than usual. Here are the 10 most caffeinated diet soft drinks - and they are nowhere near the levels of caffeine in Starbucks drinks. Sign up for our newsletter and enter to win the second edition of our book. The Cheerwine Authentic Soda Society was formed in 2015. Well send you our daily roundup of all our favorite stories from across the site, from travel to food to shopping to entertainment. Cheerwine is currently sold in fourteen states: Alabama, Arkansas, Florida, Georgia, Kentucky, Louisiana, Mississippi, Missouri, North Carolina, Oklahoma, South Carolina, Tennessee, Texas, and Virginia. Cheerwine has a mildly sweet flavor with strong cherry notes, most notably black cherry; is burgundy-colored; and has an unusually high degree of carbonation compared to other soft drinks.Variants: Cheerwine Zero Sugar; Caffeine-free Flavor: Black cherryManufacturer: Carolina Beverage Corporation Then, there are Cheerwine pound cakes. Everything You Need to Know About Cheerwine - Taste of the South Naturally, because it's from the South, Cheerwine has become a big partner forbarbecue, particularly in its home base of North Carolina. passed away in 1931 donated scrap metal from Cheerwine production, including canning machinery, old signs, and assorted memorabilia. In 2020, with the refresh of Cheerwine.com, we added a library of delicious Cheerwine recipes for all to enjoy, and even an option to submit your own Cheerwine recipe! There are many Cheerwine fans. Same great cherry flavor, none of the sugar. The Bon Apptit staff's sweet remembrances of Moxie, Squirt, Cheerwine, and other lesser-known soft drinks. Like ginger ale, Cheerwine is named for its closeness in color to the alcoholic beverage. What an exciting new way to spread the cheer it turned out to be. Peeler's family. Sign up for our newsletter and get the best of Gastro Obscura in your inbox. What is Mountain Dew supposed to taste like? Do Not Sell or Share My Personal Information. Cheerwine is a sweet-tasting soft drink that comes in a bottle. Here are a few things you may not know about Cheerwine: While Cheerwine may not have been as popular as Cherry Coke or Pepsi Wild Cherry, it beat them onto grocery store shelves by decades. Cheerwine is caffeine-free and has a slightly lower . Is Cheerwine closely linked with Southerner culture since it was developed in NC (just like Pepsi)? After the success of the Centennial Celebration, the annual Cheerwine Festival, hosted by the City of Salisbury, has since brought over 60,000 attendees each year to downtown Salisburys Main Street. . Cheerwine also appears in numerous desserts and baked goods, as well as non-alcoholic punch and cocktails (think bourbon-Cheerwine slushes). Like Atlas Obscura and get our latest and greatest stories in your Facebook feed. Diet Coke has 46.5mg caffeine compared to regular Coke that has 34.5mg. In the early days of soft drink development, drinks were often named in terms of appearance. All rights reserved. 66. This British temperance tonic is now a Ramadan favorite. It was originally created in New Orleans in1916but later rebranded and sold in Alabama where it has continued to enjoy a large level of popularity. If the cake is done, the toothpick should come out clean. Carolina Bottling Company sells other soft drinks as well as an energy drink called Savage. Cheerwine is legendary. "Cheerwine is pretty much the sweetest soft drink ever made, and in my opinion the greatest accompaniment to barbecue ever produced," food critic Alan Richman wrote in GQ. As the writers of Holy Smoke: The Big Book of North Carolina Barbecue explain, Cheerwine has the same relation to wine that ginger ale has to ale: that is, its roughly the same color. (The Cheer part is self-explanatory, at least from a marketing perspective. Fans like you are sure to make the next 100 years as great as the last. Although glass bottles commemorating Cheerwines 90th anniversary are filled with the original cane-sugar recipe, today, Cheerwine is made with corn sugar and sold in a variety of sizes. The celebration marked the start of the annual Cheerwine Festival. Cheerwine is the first American bottled cherry soda and remains family owned to this day. Cheerwine is widely held up by North Carolinians as the best beverage to pair with barbecue, providing a sweet foil to both the vinegar-based sauce thats traditionally paired with smoked pork shoulder in the eastern part of the state and the ketchup-y sauce that dominates at barbecue joints across the states western half. Officially the oldest continuous independent soda bottling company around, Blenheim Ginger Ale is the bottle to reach for when visiting the Palmetto State. By 2017, all 50 states will be blessed with the soda's presenceStill independently owned, Carolina Bottling Company has partnered with Pepsi Bottling Company to make sure all the US knows about their "Born in the South. But perhaps one of the states sweetest secrets is the crisp, bubbling refreshment of hometown soda Cheerwine. We began expanding our distribution area more aggressively. We introduced the tag: Wildest Cherry Soft Drink. Cheerwine is More Than a Soft Drink Its a Lifestyle Statement, Top 10 Best Charlotte Dance Studios for Kids, Top 10 Best Charlotte Swim Schools - Swimming Lessons. Get Fun Free Stuff to do in Charlotte - Enter your email address to subscribe. L.D. It was good to have a product with the word Cheer in the name back then. Coca-Cola, Pepsi, Mountain Dew, and Barq's all fizzed up into existence around this time. Just recently the company has been expanding with Cheerwine offered in more states and through more outlets. That of course extends to the regional sodas that have become a staple on many a picnic, dinner and celebratory table. Per the website, "Rumor has it, some soldiers claimed to have been able to vaguely make out a Cheerwine logo in metal on the hull of the USS Intrepid.". Four years prior to developing Cheerwine, Peeler had invested in the Kentucky-based Mint-Cola Bottling Company and started a local franchise in Salisbury, North Carolina. Available in soda aisles across the state. In 2021, we introduced Cheerwine Zero Sugar! It's not limited to soda formFood Lion, a Salisbury, NC-based grocery chain, carries Cheerwine ice creams, sherbets, and cream bars, while a local bakery also makes Cheerwine cakes. Despite its moniker, Cheerwine contains zero alcohol. You can find out more about our use, change your default settings, and withdraw your consent at any time with effect for the future by visiting Cookies Settings, which can also be found in the footer of the site. Family Owned Since 1917 One of the most popular soft drinks in the South is not known widely outside the area. According to Eater, the first half of the 20th century was a big time for soda in the South. 2023 Carolina Beverage Corp. Cheerwine® and Cheerwine Zero Sugar® are registered trademarks of Carolina Beverage Corp. All rights reserved. The taste has been likenedto Dr Pepper mixed with cherry syrup (though for the record, Cheerwine was invented 92 years before Dr Pepper Cherry). Whether this is all news to you or you're actually sipping on a Cheerwine right now, we're betting there are a few things you didn't know about this North Carolina-helmed staple. 13. In a twist of fate, a traveling salesman knocked on Peeler's door in 1917 with cherry flavoring. Sorry folks but it does not taste like wine. Should You Let Your Daughter Date an Older Boy? What can we say, it was a simpler time. The "Legend" has sponsored two Avett Brothers concertsThe two North Carolina icons have teamed up twice for the Legendary Giveback concerts, which donated proceeds to family-based charities, like Big Brothers, Big Sisters. Many of these bottles have become cherished collectibles. Cheerwine - Gastro Obscura Meanwhile, Vivian Howard serves a pulled pork sandwich doctored up with Cheerwine barbecue sauce at her Kinston oyster bar, Boiler Room. Made in North Carolina, and over 100 years old. Peeler created Cheerwine in 1917 in Salisbury, North Carolina amid a sugar shortage. In 1987, Cheerwine changed its logo to remove the underline and include a splash graphic. Lewis D. Peeler, a businessman from Salisbury, NC, had an interest in soda mixing and also a building that was convenient to the railroad line. While soda titans Coca-Cola and Pepsi launched around the turn of the 20th century, Cheerwine was created some 20 years later during World War I. And something about a bottle of Cheerwine, poured over crushed ice, just pairs so perfectly with the crispy, salty flavors and textures of fried chicken.". 7 Select Orange Soda. As the oldest continuing soft drink run by the same family, were proud of our story. Cheerwine likes to be in your breakfast, tooKrispy Kreme, another North Carolina native, has twice produced limited-run Cheerwine donuts, so you can have your cherry-sugar rush for most every meal. It's actually asoda, a sweet cherry one at that, and it's been a bonafide hit in the South for a century, according to the official website. Sometimes referred to as North Carolina nectar, the drink has also become a popular cooking ingredient: Its frequently used in barbecue sauces, including a commercially made version from a brand called Cackalacky. In Literary Trails of the North Carolina Piedmont: A Guidebook, writer Georgann Eubanks says the soda makes a particularly effective digestive agent when paired with barbecue, a meal that can sit notoriously heavy on the stomach. Jillian is a freelance writer, editor and fact-checker with 10 years of editorial experience in the lifestyle genre. But in recent years, Cheerwine has receivedflack for being too sweeta strange fate for the soda developed in response to a sugar shortage. Even though the name of the soda includes the word wine, Cheerwine is not an alcoholic beverage. In 2015, they made it official when the National Barbecue Association named Cheerwine as its official soft drink. You can also call it "Nectar of North Carolina" and the "Legend"The delightfully sweet, Tar Heel State-bred soda's first nickname was born early on and for obvious reasons, but a redesign of the label created the second moniker.
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