Richard Brandson applies transformational leadership. Schawbel:How did you originally come up with Virgin's values, vision and mission and then find the right people who believed in you and the company? 722 778 667 778 722 667 611 722 667 944 0 667 611 0 0 0 A less obvious one was the time his boss asked him to clean the toilets. Richard Branson is one of the most iconic figures in the world today. Employees work in clusters through a flat organizational structure to accomplish set objectives.. He has confidence in his own work. >> He likes to follow the SWOT strategy. Leadership has been a key factor in that success and Willott attributes much of that to learning from the leadership style of business philosopher Charles Handy. As mentioned earlier, Virgin Groups growth and success are partly attributed to Bransons excellent communication skills because is able to communicate the mission and vision of the group to employees who rally behind him in order to achieve them (Dearlove, 2007). endobj Why Should You Shop for Home Insurance Even if You Arent Relocating? student. At times when decisions are important, Richard Branson makes decisions by taking the right moves for the companys betterment. It is also vital to explain that where every voice matters, not all suggested ideas are implemented. Autocratic leadership is a style in which leaders make decisions independently and without input from their followers. Branson's has a Participative or Democratic style of leadership. What type of leader is Richard Branson? /MissingWidth 278 /Encoding /WinAnsiEncoding A leader needs to consult several team members, listen to their views, and collect feedback. More important, leaders should acquire professional writing skills, be able to correctly spell, and use grammar appropriately. This fact is particularly true when the purpose of leadership serves the functions of taping the potential of various employees to influence the success of an organization. Few of his renounced projects are Youth culture magazine The Student, Virgin Airways, Virgin Records, and Virgin Radio. Inspiring, isnt it ? After all, the #1 stock is the cream of the crop, even when markets crash. >> According to Richard Branson, leadership plays various roles within his organization. From this success, it is evident that his strategies of success can be deployed by organizations seeking to gain large growth through the utilization of employees as the source of competitive advantage. Richard Branson believes that a leader, being a team builder, should create teams or develop a cultural trend in an organization that will be suitable for all employees through reduction of disagreements. Participative Leadership: Perspectives of Community College Presidents. They are good at listening to others ideas and opinions. Richard Branson Leadership Quotes "To me, business isn't about wearing suits or pleasing stockholders. What did you learn from them early on that helped you develop your branding strategy? Branson has been adopting a law-breaking approach in his leadership approach . I would adopt an open and analytic approach in determining whether Bransons leadership is fit for me as a manager in the group. To me, business isnt about wearing suits or pleasing stockholders. Autocratic leadership. He is an avid reader and loves swimming as a hobby. /AvgWidth 479 Famously this came back to bite him during his infamous balloon trip that led to his partner, Per Lindstrand, jumping into the ocean and nearly drowning. Great leaders often identify with a given leadership style when leading group members. IvyPanda. When I set up Virgin Records, I even decided to separate myself physically from the company, by moving into a houseboat., As a business leader, you need to listen and learn new things in every step. (2019, June 17). If you are the original creator of this paper and no longer wish to have it published on StudyCorgi, request the removal. /ItalicAngle 0 While he was struggling to have the Virgin Atlantic off the ground, he asked Sir Freddie Laker (The British Airline Entrepreneur) for guidelines. Disclaimer: Services provided by StudyCorgi are to be used for research purposes only. Organizational Behavior and Human Decision Processes, 7(5), 1-24. " Walk the floor, get to know your people ," Branson urged. Participation leadership is used . When group members have delegated powers, it can inadvertently result in many centers of power. 1. Richard Branson is an English investor, businessman, entrepreneur, author, and philanthropist who founded the Virgin Group. /MaxWidth 2000 Richard Branson Leadership Style Analysis 2022-11-18 Richard branson management style Rating: 9,8/10 1058 reviews Richard Branson is a British entrepreneur and founder of the Virgin Group, which consists of more than 400 companies in various industries including music, telecommunications, and transportation. If you dont enjoy what you are doing, then you shouldnt be doing it. He shares what he knows, but he also understands that people learn best from action. When team members offer their opinions on a subject, members are likely to endorse the best-suggested views. The ability to motivate employees is another aspect of Bransons success. Communication is central to the success of the Virginia Group. You can use them for inspiration, an insight into a particular topic, a handy source of reference, or even just as a template of a certain type of paper. He truly feels that getting other peoples input and listening to what. Branson:1. He was unhappy with the customer service of British Airways. GameStop undergoes makeover as 8 board members leave, Leadership and 10 Great Leaders from History. This quote is explained further in the following article: Foundation for great customer care: Employees first, customers second. (Kavchik, I, 2017). /CapHeight 716 As the founder of Virgin Group, Sir Richard Branson demonstrated a leadership style influenced by how his team members should be treated. Strong leadership skills are vital for founders of growing businesses. Ethics, character, and authentic transformational leadership behavior. He constantly takes risks to see what works and what doesnt work. First, I would observe and analyze his style of communication, decision making, problem solving, readiness to focus on organizational goals, and treatment of employees. Job promotion is one of the ways that employees use to get higher remuneration (Mills et. He believes in thelong-term relationship with people. Should this investigation give positive feedback, attempts are made to rekindle the hopes of employees through delegation of responsibilities. You learn by doing, and by falling over, and its because you fall over that you learn to save yourself from falling over. 4. professional specifically for you? x}X6WHF`~XK,{}|M g/v=ap$*+38"Mne]2DR2k'2w'ZQTCQm`S"S|a"dZEihY0hx$ (x;q TA0e0Nta\o9/&L["gq_]8Bi-,t}%%r2E**3~5\`VL$IA(bT&" Virgin Group owns about 400 companies. Lussier, R., & Achua, C. (2004). To look at what it is our customer wants, and what it is the industry needs, and to go in and exceed their expectations. He thinks each person should be given responsibility according to his/her own interest and expertise. Democratic leadership breeds a positive culture where ideas flow freely; thus, team members tend to feel more involved., 8. He prioritizes the personality over the educational background. 2. IvyPanda. Stiff competition and the unpredictability of financial markets are some of the reasons why many companies fail or achieve average success. /Descent -212 Finally, his visionary nature has been a key component of the groups expansion. (2019) 'Leadership Style of Richard Branson'. Borrowing from Richard Bransons leadership styles, another way for leaders to inspire their employees is by enhancing their confidence and encouraging growth. In some ways, Branson is too flexible to fit into the visionary leader category. Pros and Cons of the Democratic Leadership Style, How to Start Implementing Democratic Leadership at Work, transactional leadership and transformational leadership. Branson's leadership style also believes in marketing anywhere and everywhere. My mum shaped my leadership style, he says. While hiring, at first he checks the weakness of that person. Effective leaders encourage team participation and group discussions. He says, If you ask any successful business person, they will always say they have had a great mentor at some point of the road. 'Branson values removing barriers in the corporate hierarchy . 3 0 obj Any organization employing people from diverse backgrounds recognizes the fact that people are the most important assets for attaining success in the long-term. Do they favor brainstorming before making decisions? 6fLHg(bMO\TX ,?$N|. When I set up Virgin Records, I even decided to separate myself physically from the company, by moving into a houseboat., Willingness to Listen and Learn:As a business leader, you need to listen and learn new things in every step. Team building is one of the pioneers of success in every organization and Richard Branson is keying into that successfully. Opinions expressed by Forbes Contributors are their own. Transformational leaders are influential to their followers. Sir Richard Branson is the sixth wealthiest citizen of the United Kingdom. /FirstChar 32 Motivated and inspired employees work harder and smarter because of the existence of a common purpose to pursue (Sosik & Jung, 2012). With the helps to this business firm make motivated to their employees for giving better performances. Scott says: Just to clarify, I wasn't working as a cleaner, I was a lifeguard, but my boss went on to explain how he would never ask me to do something he hadn't done himself. He has introduced more than 400 companies. When team members know their input will be needed, they will likely improve their knowledge by spending additional time preparing to share their feedback, especially on tough decisions. Richard Branson is directly involved in the process of hiring new employees in his organization. Therefore he carefully hires the employees for his team and stays in contact with them so that their views and thoughts can be utilized to bring improvement and innovative ideas in action. He considers praising employees upon their accomplishing and providing them recognitions and benefits motivates them to perform better in the future. Their presence would tell me that he is a good leader that I would work under. At Virgin, Branson has created a channel of open communication whose aim is to connect the management with employees and streamline business processes. Richard Branson is an entrepreneur who is known for his unique approaches to leadership and the development of talented employees. /Subtype /TrueType /Ascent 905 Bransons approach to employee motivation could work in a different organizational setting because all employees search for opportunities to advance their careers that are available through training programs and delegation of duties and responsibilities. See areas of improvement for correction for a better outcome in subsequent meetings.. Attempts are made in his companies to keep a flat organization structure wherein employees work in clusters for the accomplishment of target goals and objectives. Consequently, his leadership models lack aspects of risk management. Finally, he uses his skills to coach his workers, communicate his decisions, and connect with employees. Branson is a risk taker and a lover of challenges. His inspiration for democratic leadership is that he never learned any rules in his business journey and gladly breaks the rules. Recently, he has launched his new idea commercial space traveling. For example, he doesnt have engineering experience to build airplanes. One of his most famous quotes truly sums up his philosophy of leadership: "Clients do not come first. It normally involves sending and receiving of messages. /MissingWidth 278 It's about being true to yourself, your ideas and focusing on the essentials." "As much as you need a strong personality to build a business from scratch, you also must understand the art of delegation. He thinks, the business that fulfills the needs of the people can create value vastly, it improves their lives. /XHeight 519 Some of Virgin Groups constituent ventures that are highly successful include Virgin Atlantic, Virgin Galactic, Virgin Mobile, and Virgin Media (Branson, 2014). 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